Cydelic by Choryin
SEVEN CONTINENTS and Cydelic by Choryin began collaborating in 2010, to create unique visuals for fashion retailers. Corsetted and Unzipped were the first project, utilizing SEVEN CONTINENTS expert upholstery capabilities and Choryin’s artistic style to transform traditional mannequins into fashion focused accessory forms.
In the same year, Cydelic produced a capsule collection for SEVEN CONTINENTS, to enhance their getSMART mannequins, and showcased at Toronto’s LG Fashion Week.
In 2011 Cydelic collaborated with Cindy Rendely Architexture, to design a brand focused retail space for Cydelic. Inspired by proprietary products from SEVEN CONTINENTS and Choryin’s imagination, this space became home to the Cydelic Hand Bag collection. The innovative ‘pop shop’ received several press accolades and awards.
In 2012 The National Ballet of Canada showcased a collection of original tutus commissioned from notable Canadian fashion designers. Cydelic by Choryin drew his inspiration from the unsettling side effects of radiation. His creation represents the invasion of nuclear-mutated flowers consuming their natural habitat, revealing how ballet might evolve over time, as an art form, assimilating new elements while retaining its classical foundation.
Cydelic debuted his F/W 2012 ready-to-wear collection on a makeshift ‘street’ runway in downtown Toronto. Cydelic teamed up with JessGo, an innovative Entertainer/Artist also working at SEVEN CONTINENTS, Dr. Draw, violinist, Newmindspace, Spellbound Team, SEVEN CONTINENTS and Dr. Martens … to expose a spontaneous artistic explosion, “A pop-up art installation runway appeared from nowhere on a busy street on a busy day in Toronto, with live painting as a backdrop, a fashion runway and intense music. The whole setup disappeared into thin air after the show and left no trace. A moment in time, illustrating that fashion and art are for everyone.”